Longchamps eyewear license

Longchamp, originally best known for its iconic handbags and luggage, has signed a brand licensing agreement for the development, production and distribution of Longchamp eyewear collections.

The licensee is Marchon, the territory is global, licensed product will be optical frames and sunglasses.

Distribution will be through Longchamp boutiques, specialty retail, multi-brand fashion channels, and travel retail locations.