Longchamps eyewear license

Longchamp, originally best known for its iconic handbags and luggage, has signed a brand licensing agreement for the development, production and distribution of Longchamp eyewear collections.

The licensee is Marchon, the territory is global, licensed product will be optical frames and sunglasses.

Distribution will be through Longchamp boutiques, specialty retail, multi-brand fashion channels, and travel retail locations.

Timberland license

As announced here, Timberland has signed a brand license for socks, soft accessories and cold weather accessories.

The licensee is Global Brands Group Holding Limited.

The license covers men’s and women’s socks, baseball caps, felt and straw caps, leather gloves, printed lightweight and woven scarves, and cold weather accessories.

Launch will be Spring 2018.

Head luggage license

Sports equipment brand Head Sport has signed a brand license for accessories and luggage.

The licensee is United Brands 24, the territory is Europe and North America.

The license covers small leather goods, leather mobile cases, bags, luggage and other travel accessories.

The launch is planed for the fourth quarter of 2017.

 

BSA brand licenses

The classic British motorcycle brand BSA has announced licensees for leather goods, apparel, scale models, and more.

7 Vision is the licensee for leather goods and an apparel collection in the U.K.

WSI Models will create a line of BSA M21 scale models, available in BENELUX.

Vision Eleven has signed on for an apparel range of adult knit and woven tops, jersey and fleece, cold- and warm-weather headwear, socks, underwear, and light outwear for the U.S. and Canada.