BSA brand licenses

The classic British motorcycle brand BSA has announced licensees for leather goods, apparel, scale models, and more.

7 Vision is the licensee for leather goods and an apparel collection in the U.K.

WSI Models will create a line of BSA M21 scale models, available in BENELUX.

Vision Eleven has signed on for an apparel range of adult knit and woven tops, jersey and fleece, cold- and warm-weather headwear, socks, underwear, and light outwear for the U.S. and Canada.

Mahindra buys BSA

Classic Legends Pvt Ltd, part of Mahindra, acquired UK-based BSA Company.

The purchase price of to GBP 28.33 per share totals around GBP 34 Mill.

BSA is licensing motorcycle brands. Incorporated in the UK, the company has also presence in Japan, Singapore, Malaysia, USA, Mexico and Canada.

Last year, Mahindra had completed the acquisition of 51 per cent stake in Peugeot Motorcycles.